This How Kim Kardashian Became A Social Media Star

Kim Kardashian sat down with Steve Forbes and gave a talk entitled Evolving the Empire: Kim Kardashian West on Reigning Supreme in front of a 300-person audience. She touched on her business ventures as well as her strategy for building one of the biggest social media followings in the world.

She said “Social media is the most important tool to building your brand, social media requires you to be authentic and listen, especially when it comes to building your brand. I love the conversation with people. I think people love to promote, but for me, I listen a lot. If people think you just post and it's so easy, it's not," she told the audience. "I like my Instagram to look a certain way, and I'm really a lunatic about it because sometimes there is so much pressure to post, too.”