Public speaking
can also benefit your personal brand. It can help to build your reputation and
cement you as a thought leader in your industry. Public speaking engagements
can be a great way to bring in new business, broaden your network and can
also open the door for mentorship opportunities, giving you the chance to
directly influence others and make a difference.
1. Prepare.
It may sound obvious,
but don’t wait until you hit the stage to get things together. Take some time
to know your audience, and get all of your notes together before your big day.
When preparing for his legendary presentations, Steve Jobs would spend days
rehearsing and getting feedback. Write your material, read your notes and
practice.
2. Understand your fears.
Matt Haughty, founder of
MetaFilter, offers an excellent piece of public speaking advice: understand your fears, and
recognize the biology behind them. It’s important to recognize that it’s normal
to feel anxiety when there are hundreds of eyes on you. After all, if
you're in the wild, and there’s a pack of eyes on you, you’re in trouble.
Instead of going with your fears, tell yourself that those eyes don’t symbolize
trouble, but just that a group is there to learn from you. You’ll be OK.
3. Loosen up.
Before taking to the
stage, loosen up. Go out with friends, listen to music or watch some
comedy. Whatever it takes to help you relax and get revved up. Music especially has been shown to
have a profound physiological effect on us, and listening to some
high-energy tunes can help you to get psyched up and motivated.
4. Be human.
Don’t feel like you need
to put yourself on a level above your audience to be taken
seriously. You’ll connect better if you let your humanness show. Tell
personal stories, be real and let the audience in on your emotions.
5. Tell a joke.
This isn’t to say that
your entire speech needs to be a comedy routine, but telling some light-hearted
jokes and adding in some humor throughout your talk can help to engage the
audience and lighten the mood. Although this should go without saying, you
should never make a joke at the expense of someone in the audience. You’ll lose
respect if you attempt to go this route.
6. Keep it light.
You
shouldn’t try to instruct your audience with your tremendous wealth of infinite
wisdom -- they’ll get bored and you’ll lose them. Instead, keep things short
and sweet. Focus on distilling your lessons into two or three points. Teach
them through examples, anecdotes and easily digestible tidbits. It’ll be
more fun for you -- and them.
7. Pause.
Taking
deep breaths can help calm your nerves, so pause and breathe deeply after you
make a point. Pausing for a few seconds also shows the audience that you’re
confident and not rushing your material.
8. Don’t
try to sell something.
There’s
enough pressure when you’re on the stage. The last thing you’ll want to be
doing is trying to sell something. It’s not clever and it’s not polite.
Your presence on stage is enough publicity for the moment. Don’t try to
slip a sales pitch in -- you’ll only regret it.
9. Don’t
fear your audience.
Don’t
fear the crowd. That's easier said than done, but when it comes down to it,
giving a speech is basically like having a group conversation, but with a
few more people, and of course, you’re the only one talking. The fact is that
most of the crowd will be rooting for you anyway. Otherwise, they wouldn’t
be there, so you’re in good company.
10. Be
willing to make some mistakes.
There’s
no shame in making mistakes as you learn. Your first speech is just that
-- your first, so don’t worry if you’re not talking like a seasoned pro.
You’ll get better in time. Just remember: we are our own worst critics. You may
not notice (or remember) the mistakes that other speakers make, but you can be
sure that they notice them. If you’re not willing to make mistakes, you won’t
be able to improve.
Remember,
a great speaker isn’t perfect by any means, but they are passionate about their
messages and are able to convey that passion to their audiences.
Also read: Questions To Test Your Leadership Qualities
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