Suya is a Northern Nigerian delight that has
become a delicacy that is consumed all over the country. It knows no ethnicity,
no religion and no tribe. This said, one thing you may have observed is that
this street food is usually prepared in the evening. Why not in the morning or
afternoon? Well, whoever, decided to kick off the preparation of suya in the
evening must be a genius because the marketing strategy is working. You find
Nigerians buying suya at this time. Accordingly, Jumia Travel,
the leading online travel agency shares 5 reasons why Suya is prepared in the
evening.
It more attractive in the
evening
When you returning from in the
evening and you see the mallam or Aboki the fire of the suya blazing in the
very busy or hectic evening. There is no way you will not be attracted or
tempted to buy. Even when you didn’t plan to buy, you will.
It is when Nigerians hang
out and relax
It is in the evening that most
Nigerians hang out and relax. That is when they are close from work. Some don’t
go home straight away. They hang out at your favourite hotel bar
in Lagos with friends, and if there is a suya spot around, they buy. If you
setup in the afternoon, very few people will patronise you. You will be forced
to move your suya business to the evening.
It is very tasty at that
time
suya is very tasty normally. But
there is no way you can compare afternoon suya with evening suya, they are not
mates. The warm evening weather, the stress of work and traffic all combine to
make you savour the taste of suya. It is very yummier!!!
The Aboki has other
businesses he runs during the day
The Aboki or mallam preparing the
suya has other businesses he runs during the day. He doesn’t survive on making
suya alone. Some of the things he may likely be doing during the day include
shoemaking, tailoring and barbing among others.
It is just weird or unusual
to see morning or afternoon Suya
It is just weird and unusual for
you to see suya being prepared in the morning or afternoon. You are already
used to it in the evenings. Don’t be surprised if some Nigerians think that you
are doing something fishy by preparing suya during the day. They will not even
close near such a suya.
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