Tuesday, 5 June 2018

Netflix to start airing original African Content

The world's leading internet entertainment service Netflix is planning to start acquiring original content from Africa.
This is according to a new Netflix job posting which indicates that the popular streaming service is looking to acquire more content from the Middle East, Turkey and Africa. According to the posting, the director of content acquisition job will be tasked with developing and executing strategy for acquiring global rights to desirable TV and film programming, sourced from outside the major studios.

According to an analysis by Quartz, Netflix's acquired content is likely to skew toward Anglophone programming because South Africa and Nigeria have the most sophisticated and largest industries, respectively.

The company has had some success in licensing African shows intermittently to date but this role will require a deep knowledge of the production landscape--both the creators and the distributors and the ability to identify appealing series and films early in the life cycle. Netflix's success across the world has been driven in part by its focus on building local content as well as licensing popular Hollywood fare for markets around the world.

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